FORTUNA
THE FUTURE OF FINANCE
Stop leaving your books to chance.
A full finance team for less than one hire, in 30 days.
AI handles the busywork. Accountants close your books and sign off on every close.
Every close reviewed by a CMA
Fargo-based team
QuickBooks ProAdvisor
Today in your books
From Fortuna · 7:02 AM
?
✓
September closed and signed off.
Statements and controller analysis are in your inbox
✓
Bank and Amex reconciled through yesterday.
214 transactions categorized
•
Updating your 13-week cash forecast
CMA
Reviewed by Matt F., CMA
Built exclusively for
QuickBooks Online
Every close reviewed by
A Certified Management Accountant
Certified as an
Intuit QuickBooks ProAdvisor
Based in
Fargo, North Dakota
Daily
Transactions, bills and invoices handled
Monthly
Books closed by the 5th, with a review meeting
Ongoing
Cash forecasting, budgeting and CFO advice
The cost comparison
The Finance function at a fraction of the cost.
Growth clients save about annually versus hiring in-house.
Growth
Bookkeeper + staff accountant
Bookkeeper$71,800
Staff accountant$119,200
In-house, per year$191,000
Fortuna Growth*$48,000
ANNUAL SAVING$143,000
That is less than half the cost of a staff accountant alone, before the bookkeeper.
*Based on 500 transactions per month
Need a controller and analysts too? Ask about Enterprise, scoped to your team.
In-house costs use U.S. median wages (Bureau of Labor Statistics, May 2024) plus about 46% for payroll taxes and benefits. Fortuna is not affiliated with BLS. Savings are illustrative estimates, not a quote; your fee depends on your transaction count.
Pricing
Pricing that scales with your business.
A monthly base fee plus a per-transaction rate. You pay for the complexity you bring, not for headcount.
Where most clients start
Growth
Your books closed, documented, and planned.
$2,500 / month
Plus $3 per transaction
Bookkeeping, AR and AP
Bank and credit card reconciliations
1099s and expense reports
Monthly close and financial statements
Permanent file storage and management
Budgets and basic FP&A
13-week cash-flow planning
Sales and use tax compliance
Monthly strategy call
Every close reviewed by a CMA
Just need bookkeeping?
Basics keeps your books current and reconciled, with AR, AP, 1099s and standard reports, for a flat $225 a month.
Need a larger finance team?
Enterprise adds advanced FP&A, business intelligence and dedicated consultation time, scoped to your business. Let's talk
Fifteen minutes to find out what you'd save.
Talk with a Fargo accountant about what you spend on finance today. You leave with a written estimate, whether or not you sign.
Why it costs less and works better
AI for the legwork. Accountants for the final word.
A traditional bookkeeper spends most of their hours on repetitive work. We hand that work to AI, so every hour you pay a person for goes to review, decisions, and advice.
01
Agents do the work
Categorize, match, reconcile, remind, and draft workpapers, continuously.
02
Exceptions are flagged
Anything unusual, unmatched, or high-risk goes to a person instead of being guessed at.
03
An accountant reviews
Your dedicated accountant, a CMA, resolves every flagged item.
04
A controller signs off
The close is approved and in your inbox by the 5th, with analysis.
Lower cost
You pay for outcomes, not headcount.
Agents do the heavy lifting. From transaction capture to financial statements, agents do the work that would otherwise take salaried hours.
One reviewer covers far more ground. Accountants check exceptions instead of keying transactions, so a small senior team can oversee the whole function.
No overhead to carry. No recruiting, benefits, turnover, or extra software to manage.
Better quality
Fewer errors, caught sooner.
Continuous, not monthly. Transactions are reconciled as they arrive, so problems surface the day they happen rather than at close.
Consistent by design. The same rules apply to every transaction, every time, with no fatigue or backlog. Every agent action is logged.
Faster, fuller reporting. Statements and forecasts arrive sooner, and senior expertise goes to the decisions that need it.
Who does the work
Who touches your books.
Fortuna AI, every day
Categorize and reconcile transactions as they arrive
Capture bills and match them to orders and receipts
Send invoices and payment reminders on schedule
Prepare close workpapers and draft statements
Flag anything unusual for a person to review
Your Fargo team, every close
A dedicated CMA who reviews every flagged item
A controller who signs off on each month-end close
A CFO advisor for budgets, cash and major decisions
A monthly review meeting with you
Your point of contact with your CPA and bank
What we run
Everything a finance team does, handled.
One engagement replaces the bookkeeper, payables clerk, controller and part-time CFO most growing businesses end up piecing together.
01
Bookkeeping
Every transaction categorized and reconciled by the next morning.
02
Payables and receivables
Bills captured and scheduled for your approval. Invoices sent, payments applied, overdue accounts chased.
03
Reconciliations
Bank and credit card accounts reconciled as transactions arrive, with exceptions resolved.
04
1099s and expenses
Contractor 1099s prepared and expense reports processed, so nothing waits until January.
05
Financial reporting
Monthly financial statements, reviewed by an accountant before they reach you.
06
Workpapers and files
Permanent files stored and managed. Financial workpapers prepared and organized.
07
Sales and use tax
Sales and use tax assessed and paid on time.
08
FP&A and forecasting
Budgets, variance analysis, KPIs, dashboards, and cash-flow planning, by tier.
What you receive
This is what lands in your inbox each month.
A reviewed close package, not a login to another dashboard. Sample figures shown.
Profit and lossSeptember 2026
Revenue$412,600
Cost of goods sold$247,600
Gross profit$165,000
Operating expenses$128,900
Net income$36,100
Controller analysis: Gross margin held at 40%. Operating expenses ran $9,400 over budget, almost all of it overtime, so it may be time to decide between a new hire and continued overtime.
13-week cash forecastStarting balance: $184,300
Week 1Week 13
Flagged: Week 8 dips to $135,000, below your $150,000 minimum, when the quarterly insurance premium and two large supplier payments land together. We recommend moving $30,000 of supplier payments to week 9.
Close checklistSigned off by Matt F., CMA
Bank and card accounts reconciled
Payables and receivables aging reviewed
Sales and use tax assessed and recorded
Accruals and prepaids adjusted
Flagged items resolved by an accountant
Statements released with analysis
Review meeting: Thursday, October 8, 30 minutes, with your accountant.
Controls and security
You are handing us your books. Here is how we protect them.
Human sign-off
A named accountant reviews every flagged item. A controller signs off on every close.
Least-privilege access
Read-only bank connections where possible. Role-based permissions for every person and agent.
Full audit trail
Every agent action is logged, attributable and reversible. You can see what changed and why.
Named oversight
Every close is reviewed by Matt F., a Certified Management Accountant.
How it works
From first call to a smaller bill in 30 days.
I
Call
Fifteen minutes on what you pay today and what you need. You get a written estimate either way.
II
Onboard
We connect Fortuna to your QuickBooks Online, set up who on your team answers our questions, and test everything against your documents before we go live. You hand off; we take it from there.
III
Save
Within 30 days you're on your new, lower bill. AI does the daily work, a CMA reviews it, and your books are closed by the 5th.
Who this is for
Built for a specific kind of business.
A strong fit
$3M to $30M in annual revenue
15 to 100 employees and 300 to 1,000 transactions a month
On QuickBooks Online, or ready for us to move you there
A bookkeeper in place, but no controller
Closing late, or weighing your next finance hire
Only need basic bookkeeping? Basics is built for that.
Questions
What owners ask before they sign.
How much will I actually save, and when?
It depends on what you spend on finance today. A typical Growth client, with a bookkeeper's and a staff accountant's worth of work, pays about $48,000 a year with us instead of about $191,000 to do it in-house. Your written estimate uses your own numbers. Either way, you're on your new bill within 30 days of your first call.
What happens when the AI gets something wrong?
It gets caught before it reaches your books, and long before any money moves. The AI never invents a number: every amount comes from your source documents, and an entry that doesn't tie out to the document stops. Anything uncertain, such as a vendor we haven't seen before, an unclear account, a possible duplicate or a changed payment instruction, is held for an accountant instead of being recorded. No payment goes out unless a person releases it. Every correction is logged and becomes a rule for next time, so the same mistake isn't repeated. And a Certified Management Accountant reviews every close before your statements go out.
How is my data secured?
Your data is partitioned from every other client's: each record is tied to your company, access is scoped per client, and your QuickBooks connection is only ever used for your company. It is stored in the United States on Amazon Web Services, encrypted at rest, in a database that isn't reachable from the internet. Our team signs in with multi-factor authentication, and every action is recorded under the person who took it. The AI models we use run under commercial terms that prohibit the provider from training on your data. We never sell or share it. See our privacy policy for details.
What happens to my current bookkeeper?
That's your call, and we'll work with whatever you decide. Fortuna covers the bookkeeping and finance work your team does today, so many owners move a valued bookkeeper into work that grows the business, such as operations, purchasing or customer service. If you use an outside firm, we handle the handoff and get your records transferred.
What does switching involve?
Five steps, and most of the work is ours:
- We connect Fortuna to your QuickBooks Online account.
- You choose who on your team answers our questions when something is flagged for review or doesn't add up.
- They get a link to a review page where they clear exceptions and add any missing context we need to process an invoice or draft a document. Fortuna remembers every answer, so it doesn't ask twice.
- During setup, we run a full test of your monthly bookkeeping on Fortuna, separate from your live books, to make sure our agents have the context they need to analyze your documents correctly.
- After that, your new finance department is ready for action.
What is the contract term?
Growth starts with a three-month initial term, which covers setup and onboarding, then continues month to month with 30 days' notice. Basics is month to month from the start, and Enterprise terms are set with you. Your QuickBooks company stays in your name the whole time, so you leave with your complete books. We don't keep former clients' data, except where state or federal law requires it.
Stop leaving your books to chance
Book 15 minutes. Start saving in 30 days.
Talk with a Fargo-based accountant about what you spend on finance today. No pitch deck, no commitment.
1
Pick a time that works
Phone or video, fifteen minutes.
2
Tell us what you spend today
Your bookkeeper, your outside firm, or the hire you're considering.
3
Get a written savings estimate
If the numbers work, you're on your new bill within 30 days. If not, keep the estimate.
Book your 15-minute call
Reviewed by a CMA
Fargo-based
No commitment
Not ready to talk? Estimate your savings first
FORTUNA
THE FUTURE OF FINANCE